Privacy Policy

We highly value your privacy. This privacy notice sets out how Shenzhen Sheng Anda Trading Co., Ltd. (referred to as “we”, “us” or “our”) gathers, utilises, shares and handles your personal information.

Personal Data Collection & Usage

Personal data refers to information capable of identifying you directly or indirectly. It also covers anonymised data linked to identifiers that can trace back to you. Information that undergoes irreversible anonymisation or aggregation — such that you can no longer be identified, either alone or combined with other records — does not qualify as personal data.

Safeguarding Platform Security

We follow the principles of legality, fairness and transparency. We only collect and process the minimum necessary data within defined purposes, and deploy technical and administrative safeguards to secure stored information. We use personal details to verify accounts and user activities, detect fraud, and investigate suspicious or potentially unlawful conduct or violations of our terms. Such data processing relies on our legitimate interest to maintain safe products and services.

Below we describe categories of personal data we may collect and corresponding usage scenarios:

Types of Collected Personal Data

i. Information submitted by you We capture personal information you voluntarily provide while browsing and using our services, such as account registration, support enquiries, online surveys and live chat consultations. When you place an order, we collect purchase-related data including payment credentials like card details, authentication records, billing address, delivery address and contact information.

ii. Usage data from your devices When visiting our website, we may collect device model, unique device identifiers, IP address, operating system, browser type, usage metrics, diagnostic logs and location data from your phones, computers or other hardware accessing our platform. Where available, GPS signals, IP addresses and other technologies help us estimate approximate device location so we can continuously optimise our offerings.

How We Utilise Your Personal Data

In general, your personal information supports the delivery, refinement and development of our goods and services. We also use it to communicate with you, deliver tailored promotional content and protect both our business and customers.

i. Service provision, optimisation and development Personal data helps us run, improve and expand our products, services and advertising campaigns, supporting analytics, research and audits. This processing is grounded in our legitimate business interest to maintain service availability and deliver products to customers. If you join contests or promotional activities, we may use your submitted information to manage these campaigns. Some promotions carry separate rules explaining data handling, which we recommend reviewing before participation.

ii. Communication with users With your prior explicit consent, we may send marketing materials about our own products, notify you regarding orders and accounts, and update you on policy revisions. If you no longer wish to receive marketing emails, you can reach out to us to unsubscribe. We also rely on your data to review and respond when you submit enquiries.

Subject to your prior consent, we may share your personal data with trusted third-party partners for their own promotional outreach. With consent, we can customise your shopping experience on our platform and external websites or applications, and evaluate the performance of marketing campaigns.

Note: For all data activities requiring your prior explicit consent, you are entitled to withdraw consent anytime by contacting our support team.

Cookie Definition

Cookies are small text files stored within web browsers to preserve information. They are widely adopted to store and retrieve identifiers and user data across computers, smartphones and other devices. We also employ comparable technologies, including locally stored browser data, device-linked identifiers and relevant software. Within this privacy notice, all such tracking technologies are collectively referred to as cookies.

Cookie Utilisation

We deploy cookies to supply, secure and enhance our services, including customising page content, serving and measuring adverts, analysing visitor behaviour and building a safer browsing environment. The specific cookie types deployed vary across different pages and services you access.

Personal Data Disclosure

We share limited personal data with trusted strategic partners who assist us in delivering our products and marketing to shoppers. Such data sharing only occurs to operate or improve our services and advertising. Without your prior explicit approval, we will not pass your personal information to third parties for their independent marketing use.

We may share your personal data with AppLovin Corporation for the purpose of serving personalized advertisements. AppLovin may collect device identifiers (such as Android Advertising ID or Apple IDFA), IP address, and other information to provide targeted advertising services. For more information about AppLovin’s collection and use of your information, please visit: https://legal.applovin.com/privacy/

Data Transfer, Storage and Processing

i. Compliance with legal requirements We must comply with mandatory regulations in the European Economic Area or your resident jurisdiction when legal obligations arise. For users residing within the EEA: our processing of your personal data follows GDPR Article 6(1) where consent serves as the lawful basis for processing activities requiring your agreement.

ii. Business restructuring and contract enforcement We may share personal data with our affiliated entities. In the event of merger, corporate reorganisation, acquisition, joint venture, assignment, spin-off, asset transfer or full/partial business sale (including bankruptcy proceedings), your personal data may be transferred to relevant third parties. We can also disclose personal information when we determine disclosure is reasonably necessary to defend our rights, enforce terms of service, investigate fraud, or protect our platform and users.

iii. Legal requests and public interest We may release personal data in response to binding laws, legal proceedings, litigation or official requests from domestic or overseas authorities. Disclosure may also happen when required for national security, law enforcement or other matters of public importance.

Children’s Data

Our products and services are designed for adult users. We do not knowingly collect, use or disclose personal information from individuals under 16 years old. If we discover we have unintentionally obtained data from a child under 16 (or the applicable minimum age in your region), we will take prompt steps to erase those records. Please contact us immediately if you learn that a minor under 16 has submitted personal details to us. We do not knowingly provide children's data to AppLovin or cause such information to be provided via a third party.

Your Data Rights

We take reasonable measures to keep your personal data accurate, complete and up-to-date. You hold rights to access, amend or erase your stored personal information. At any time, you may restrict or object to further data processing. You also have the right to obtain your personal data in a standard structured format. You can file complaints with the competent data protection authority concerning our handling of your personal data.

To safeguard your privacy and data security, we may request identity verification before granting access to your records. Applicable laws might permit or oblige us to reject requests to access or delete certain data. You can contact us to exercise your rights, and we will reply within a reasonable timeframe, no later than 30 days.

Third-Party Websites & Services

Our website may contain hyperlinks to external third-party platforms. We are not accountable for the privacy policies or practices of these external websites. This privacy notice governs solely information collected through our own products and services. We strongly suggest reviewing the privacy statement of any third-party site before using their offerings.

Data Security, Integrity and Retention

We implement reasonable technical, administrative and physical security controls to prevent unauthorised access and ensure proper use of collected information. We retain personal data only for the period needed to fulfil purposes outlined in this privacy notice, unless local law mandates or permits a longer retention window.

Amendments to this Privacy Notice

We may revise this privacy notice periodically to reflect new technologies, industry norms and updated regulatory rules. Your continued use of our platform after the effective date of revisions indicates acceptance of the updated policy. If you disagree with the revised terms, stop using our services and get in touch to close your account if applicable.

Company Information

Legal Operator: Shenzhen Sheng Anda Trading Co., Ltd. Company Address: Room 1102, Zhongzhou Building, No. 3088 Jintian Road, Gangxia Community, Futian Subdistrict, Futian District, Shenzhen Support Hotline: 15079632257 Service Email: service@emlovia.com Working Hours: Monday to Friday: 9:00 AM-5:00 PM